Vela monitors every ad set, kills the losers, scales the winners, and compounds ROAS — around the clock, with a full audit trail.
Last 14 days · Purchase objective
Total Spend
↗ +47.6%$54,173
Revenue
↗ +656.1%$849,833
ROAS
↗ +412.7%15.69x
Daily Budget
$3,886
Purchases
8,637
ROAS
14.69x
Performance
Last 14 days · Purchase objective
Total Spend
↗ +47.6%$54,173
Revenue
↗ +656.1%$849,833
ROAS
↗ +412.7%15.69x
Daily Budget
$3,886
Purchases
8,637
ROAS
14.69x
Performance
Trusted by performance teams managing 8-figure budgets
“Vela identified three losing ad sets before I even opened my laptop. Our ROAS jumped from 4x to 9x in a quarter.”
The platform
Action Center
Every ad set scored against your goal. Kill, scale, hold, or investigate with one tap — and a full audit trail behind every move.
Explore the queueKill T6C · Concept 14. 7d signal beats 3d. Saves $38/day.
Rules & Targets
Compose rules with thresholds you actually trust. WHEN spend > $150 AND ROAS < 1x THEN kill — no scripts, no Zapier, no surprises.
Browse rule libraryTwo rules matched Concept 14. Vela picked Kill — higher confidence on 7d window.
Overview
Spend, revenue, ROAS — pinned to your goal and updated by the minute. See pacing the moment something drifts.
See the dashboardOn track for $2.4M revenue this month — +8% ahead of pace.
Decision Quality
Every decision gets a score. Track acceptance rate, override rate, and dollar impact week over week — so the engine compounds with your team.
How scoring worksof Vela's decisions accepted as-is
Connect your ad accounts and watch Vela queue its first decisions inside an hour. No credit card required.
Always-on
Vela watches every ad set across Meta, TikTok, and Google — every hour, every day. It scores performance against your goal and stages the next move before you log in.
T6C | Concept 14 just crossed $150 spend at 0.62x ROAS. Two conflicting rules also matched — recommend Kill based on 7-day signal. Estimated savings: $38/day.
Built for production
SOC 2 Type II, GDPR, SSO, SCIM, and full audit logs out of the box.
Built for agencies and prop firms running dozens of accounts in parallel.
Sub-second decisions on millions of data points — feels instantaneous.
Loved by performance teams
"Vela is the first tool we've trusted to make decisions without us in the loop. ROAS up, hours saved, and the team finally focuses on creative — not babysitting dashboards."
"DQS changed how we run reviews. Every action is graded."
"Replaced three scripts and a spreadsheet. Single source of truth."
"Onboarded in 40 min. Day three it had paid for the year."
"Pacing dashboard is finally honest. No cherry-picking."
"I sleep better. Vela watches the accounts at 3am."
"Conflict resolution alone is worth the contract."
"We scaled from 4 to 22 accounts without adding headcount."
"Audit trail makes client reporting take 10 minutes flat."
"DQS changed how we run reviews. Every action is graded."
"Replaced three scripts and a spreadsheet. Single source of truth."
"Onboarded in 40 min. Day three it had paid for the year."
"Pacing dashboard is finally honest. No cherry-picking."
"I sleep better. Vela watches the accounts at 3am."
"Conflict resolution alone is worth the contract."
"We scaled from 4 to 22 accounts without adding headcount."
"Audit trail makes client reporting take 10 minutes flat."
The Vela promise